Written for / Freight brokers, 3PLs and carriers

Your carrier reps live on the load board. Your shipper pipeline lives nowhere.

Covering freight has software: a TMS, a load board, tracking. Winning shippers usually has a phone and a call list. Command Center gives shipper sales its own system: you load the shippers you want, and it runs lane-specific outreach on LinkedIn and email with every reply and rate conversation in one inbox.

  • $297 per license a month, Spark plan
  • Month to month on Spark
  • 4.7 on Trustpilot

Fig. 01 / The stack you have

Your reps dial all day to reach one person who ships.

Transportation managers screen calls from brokers all day. The ones who answer are rarely the ones with freight to move.

  • 01
    The pitch is the same for every shipper. A broker who names the lane and the day gets a reply. A broker who says "any freight" does not.
  • 02
    Sales reps turn over. Each one leaves with a call list in a notebook and the firm starts again.
  • 03
    One customer is half the revenue. Nobody prospects until that customer puts its freight out to bid.

Honest scope. Swapping the 12 tools on the receipt for Command Center saves about $233 a month per seat at list. The bigger win is one login and one inbox for every reply. It does not replace your TMS, load board and lead source; it works beside them.

THE SHIPPER SALES STACK
one tool per job, one seat, monthly

  • Hunter.ioEmail finding + verification49.00
  • HeyReachLinkedIn outreach79.00
  • InstantlyCold email sequences47.00
  • TrulyInboxInbox warmup29.00
  • FrontShared inbox29.00
  • HubSpot Sales HubCRM + pipeline20.00
  • ChatGPT TeamAI writing25.00
  • ZapierWorkflow automation30.00
  • PandaDocDocuments + e-sign29.00
  • HootsuiteSocial scheduling99.00
  • Slack ProTeam messaging8.75
  • DataboxReporting85.00

TOTAL / MONTH$529.75

12 tools · 12 logins · 0 shared records

One common tool for each job, at its published monthly rate. Lead data is not on this receipt: you bring your list or build it on LinkedIn.

Command CenterOne login$297 / month

YOU KEEP THESE
Command Center does not replace them, so they are not in the total

  • Your lead sourceyour shipper list, import data, LinkedInkeep
  • Load boardcovering freightkeep
  • TMStendering, tracking, settlementkeep

Fig. 02 / How one deal runs

One login, from a name on your list to a signature.

A fictional brokerage with reefer capacity on one lane and a shipper with a problem on the same lane. The rep knows the lane; the platform holds no lane data.

The buyerMike Dalton, transportation manager at a regional beverage distributor

  1. Your list + enrichment + Prospect IQ

    Find

    You upload the shippers you want as a CSV, from your own list or your import data, or build a LinkedIn search for transportation and logistics managers at food and beverage companies. Enrichment fills in each profile and finds and verifies work emails. Prospect IQ then scores every contact from 0 to 100 against the ICP rules you set: title, seniority, industry, department and company size.

    app.grobotlab.com/contacts
    ContactsImported list
    Source: CSV uploadTitle: transportation, logisticsIndustry: Food and beverageLocation: Florida
    • MD
      Mike DaltonTransportation manager, Dalton Beverage
      Lakeland, FL90
    • JC
      Joy CarrLogistics manager, Sunfield Produce
      Tampa, FL86
    • HB
      Hal BriggsSupply chain director, Bayside Dairy
      Orlando, FL77
    • VN
      Vi NgoShipping supervisor, Palmetto Bottling
      Plant City, FL61

    ✓ work email verified Prospect IQ score, 0 to 100, against your ICP rules

  2. floStudio

    Reach

    The sequence names the lane, the equipment and the day. It reads like a broker who has trucks, because it was written by one. LinkedIn steps run from your own account, and email goes out from your own connected mailbox.

    app.grobotlab.com/flostudio
    Reefer, Lakeland northfloStudioActive
    1. in
      LinkedIn connectFrom your account
    2. 3d
      Wait 3 days
    3. @
      Email, lane and dayFrom your mailbox
    4. in
      LinkedIn voice noteIf no reply
    First message to Mike DaltonMike, we run reefer out of Lakeland five days a week and come back through Atlanta empty. If you have northbound loads that get bumped on Thursdays, we can cover them at a contract rate. Want our lane sheet?
  3. Unibox + Ezra

    Reply

    His reply lands in Unibox. Ezra drafts an answer that asks for weekly volume. The rep approves it within minutes and sends the lane sheet.

    app.grobotlab.com/unibox
    UniboxMike DaltonNew reply
    Mike DaltonThursdays are exactly the problem. What's your rate to Charlotte?

    ✦ Ezra, suggested reply Approve and send

    Glad it fits. I will send our lane sheet with the Lakeland to Charlotte contract rate. How many Thursday loads do you move in a normal week?

  4. Pipeline + deals

    Close

    The rep creates a deal from the thread with the annual value they expect. The pipeline shows weighted value by stage and flags a deal that has stopped moving.

    app.grobotlab.com/deals
    PipelineMain pipeline
    1. Replied
    2. Spot loads
    3. Contract rate
    4. Won
    Dalton Beverage$156,000
    Stage
    Spot loads
    Owner
    You
    Contact
    Mike Dalton

    ✓ Created from the thread by the rep

  5. groDoc

    Sign

    You put your own broker-shipper agreement into groDoc and send it for e-signature. You see when it is viewed, and the signed copy comes back with an audit trail. Loads are then tendered, tracked and settled in your TMS.

    app.grobotlab.com/grodoc

    Service Agreement

    Your own broker-shipper terms, built in groDoc

    Mike Dalton, Transportation Manager
    SIGNED
    • ✓Builtin groDoc
    • ✓Sentfor e-signature
    • ✓Viewedby the signer
    • ✓Signedaudit trail saved

The people, companies and messages are fictional, and the screens are simplified drawings of Command Center. Each step says what the platform does and what you do yourself. Drive the live demo to click through the real thing.

Fig. 03 / Your buyers, not ours

Your buyer, their moment, and the tools for both.

This page is written for freight brokers, 3PLs and carriers. The people below are the ones you sell to: who gets your message, what makes this the week to send it, and which part of the platform does each job. A typical setup for logistics and freight.

A

Who

5 titles you sell to

  • Transportation or logistics manager
  • Supply chain director
  • Procurement
  • Owner, at smaller shippers
  • Shipping supervisor at the plant or warehouse
B

When

5 moments your team watches for

  1. 01

    A missed pickup or a service failure

  2. 02

    An annual bid or RFP

  3. 03

    A new distribution center

  4. 04

    A seasonal surge

  5. 05

    New import volume through your ports

Not detected for you. Command Center has no built-in signals for this industry yet. Today the built-in signal data is Form 5500 filings for benefits brokers. Here you bring the list or spot the moment, and the platform runs the enrichment, outreach, replies, pipeline and paperwork.

C

With

One platform, five steps

  1. 01FindYour list, enriched and scored

    The shippers you load, with verified work emails and a 0 to 100 Prospect IQ score against your ICP rules.

  2. 02ReachfloStudio

    A lane-specific sequence for each market you run, sent from your own accounts.

  3. 03ReplyUnibox with Ezra

    A rate question answered in minutes, on LinkedIn or email.

  4. 04ClosePipeline

    Shipper deals by stage, with value, owner and stuck-deal flags.

  5. 05SigngroDoc

    Your own broker-shipper agreement, sent for e-signature.

Fig. 04 / Proof

No case study here yet. We will not fake one.

We have not published a freight or logistics case study, and we are not going to invent one. Here is what customers in general say, and the library.

Rated 4.7 out of 5 on Trustpilot / All case studies

Fig. 05 / Straight answers

What brokerage owners ask before they buy.

Does it replace or connect to our TMS or load board?

Neither. Tendering, tracking, carrier payment and load boards stay exactly where they are, and nothing syncs. Command Center is for winning the shipper before the first load.

Does it have shipper, lane or import data?

No. It has no bills of lading, lane volumes or built-in contact database. Keep the freight data you use and upload the people you want to reach as a CSV, or build a LinkedIn search. The platform enriches the contacts, verifies work emails and scores them.

What does it cost?

Spark is $297 per license per month, billed month to month. LinkedIn and email sends are included. Credits meter AI actions, email verification and enrichment. There are larger plans for bigger teams; ask us which fits.

Is there a contract?

Spark is month to month. You can cancel when you want.

Is it safe for our reps' LinkedIn accounts?

No vendor can honestly promise zero risk, because LinkedIn sets and enforces its own rules. Sequences run from your own LinkedIn account, so volume and targeting matter: keep daily activity modest, send only to people who fit, and go through the sending settings with us before you launch.

What happens to the shipper relationships when a rep leaves?

It is your data. Contacts and deals export to CSV and documents export to PDF, and Spark is month to month, so leaving does not mean losing the work. Threads and deals sit in the brokerage workspace, so the next rep picks up the history.

What does it not do?

It does not run SMS, outbound dialing, retargeting or display ads, or payment collection. It has no built-in calendar scheduler, so you use your own booking link. It has no built-in contact database and no native sync to a CRM: data moves by CSV, API or webhook. It does not dial. If your floor lives on the phone, this adds LinkedIn and email beside it.

Fig. 06 / Your turn

Name your best lane. Load the shippers on it.

Start on Spark, month to month. Load one list and run one sequence before you change anything else. If you would rather talk it through first, talk to a strategist.

  • $297 a month
  • Spark is month to month
  • We reply within one business day